Digital Marketing & Customer Engagement Strategy – Plus

252,264.5

  • Digital Competitive Analysis (Top 10 digital competitors, benchmark metrics)
  • Digital Marketing Audit (SEO, SMM & SMO, Website)
  • Content Marketing Strategy (Trends, Top Performing Topics, Positioning & Messaging)
  • SEO Keyword Plan (Identify keywords with the highest search volume)
  • Social Media Optimization Plan (Themes/ideas and Q-on-Q social media calendar)
  • Digital Metrics & Outcomes (Set targets in terms of digital metrics and business metrics)
  • Campaigns Plan and Budget (Detailed campaign plan, SEM and SMM, for achieving targets)
  • Prioritization of Digital Marketing Initiatives (Quick wins for highest benefit with least investment for PoC)
  • Sales Channel Strategy (Insights for finalizing Sales channel and related campaigns)
  • Digital Promotion Guidelines (Industry/product marketing related guidelines/compliances)
  • Digital Partnerships (Identify potential candidates for B2B/B2C digital partnerships)
  • Governance/Reporting Structure (Partner engagement, operating and escalation framework)
  • Internal Capability Assessment (Assessment of client’s internal DM capability assessment)